Catering for creating lasting partnership & trust with our customers. Being instrumental in the image building
of the country, trough providing world class, durable and matched quality product to the market .
to this effect we:
- Cater to satisfy all the need of our Customer by providing them with quality products
- Ensure the Ethiopian market has at all times state of the art building finishing materials.
- Excel in providing our customers unparalleled sales and associated after sales services.
- Working harder to ensure a lifetime business partnership with our customer and supplier.
Maintain its leading and Market Share in Ceramics and sanitary ware industry in the country.
- Customer Satisfaction
- Employees Empowerment
- Corporate identity and image
- Integrity and Ethics
- Strength and stability
- Social responsibility & Corporate Citizenship
- Profit and Growth
- Respect and Trust
- Quality and Excellence
- Teamwork and Cooperation